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Chief Executive
September 1, 2006
"Every now and then a CEO will reach a critical point in his or her career where he must decide whether or not to throw out the playbook and start again. But in doing so sometimes a leader must also re-examine the standard playbook in his own head—the assumptions, ideas and received truths that have filled his or her mind over many decades of experience that have served the leader well."
Chief Executive talks with Lewis Campbell about his decision to "throw out the playbook" at Textron and begin Transformation—and the journey to the premier multi-industry company.
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